When running a Shopify store, displaying a tag list and offering tag filtering can help improve site navigation and searchability.
In this article, we thoroughly compare apps that can display a tag list in Shopify and offer tag filtering. We go into detail on the features, functionality, pricing plans, ease of setup, and customization options of each app available in Japan, including "RuffRuff Product & Blog Tags," "Simple Blog Tag Filter," and "Quick Tag Search." We hope this information helps you choose the best tag management app for your Shopify store.
3 Shopify Tag List Apps
RuffRuff Product & Blog Tags

RuffRuff Product & Blog Tags is a tag list app developed by a Japanese company. It's available starting from free, and lets you display a tag list on your blog list page, blog post pages, product pages, and collection pages. Clicking a tag in the tag list also lets you filter content (blog posts or products) that share the same tag, thanks to its built-in tag filtering feature.
Among the tag list apps introduced in this article, it is the only one officially recognized by Shopify as a top-quality app.
The blog post below explains how to display a tag list on Shopify blog posts. Please use it as a reference.
Simple Blog Tag Filter | Easy Tag List Insertion

Source: Simple Blog Tag Filter | Shopify App Store
"Simple Blog Tag Filter | Easy Tag List Insertion" is a Shopify app that displays a list of tags set on blog posts and lets you add tag filtering. This app only supports the blog list page.
Quick Tag Search

Source: Quick Tag Search | Shopify App Store
"Quick Tag Search" is a Shopify app that lets you easily add a tag search feature. Unlike "RuffRuff Product & Blog Tags" or "Simple Blog Tag Filter" mentioned above, it does not display a list of tags set on blog posts or products and filter them by tag — instead, clicking a tag runs a free-text search using that tag.
In-Depth Comparison of Tag List Apps
Comparing Pricing Plans
Monthly pricing is an important factor when choosing a Shopify tag list app. All the apps covered in this article use a monthly subscription model.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Monthly price | ・Free: $0 ・Light Plan: $3.99 ・Regular Plan: $9.99 |
$3.99 | $4.99 |
Comparing Setup Methods
All of the apps below can be set up easily with no code. You don't need any coding knowledge to get started.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Setup method | App block | App block | App block |
| Coding required | Not required | Not required | Not required |
Comparing Filtering Methods
Each app takes a different approach to filtering content.
"RuffRuff Product & Blog Tags" and "Simple Blog Tag Filter" display only content that has the selected tag applied, whereas "Quick Tag Search" runs a free-text search using the selected tag.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Setup method | Filters by the tags applied | Filters by the tags applied | Free-text search |
Comparing Where Tag Lists Can Be Displayed
Where each app can display a tag list varies. "Simple Blog Tag Filter" only supports the blog list page, while "RuffRuff Product & Blog Tags" and "Quick Tag Search" also support blog post pages, product pages, and collection pages.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Blog list | ◯ | ◯ | ◯ |
| Blog posts | ◯ | ☓ | ◯ |
| Product pages | ◯ | ☓ | ◯ |
| Collections | ◯ | ☓ | ◯ |
| Home page | ☓ | ☓ | ◯ |
Comparing Other Features
Each app offers the following tag management features.
For example, "RuffRuff Product & Blog Tags"'s "Number of initial displays" setting (Regular Plan only) lets you freely control how many tags are shown initially. For stores with a lot of tags, this keeps the tag list neatly organized, making it easier for customers to quickly find what they need.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Design customization | ◯ | ◯ | ◯ |
| Prefix | ◯ | ◯ | ☓ |
| Exclude tags | ◯ | ◯ | ☓ |
| Number of initial displays | ◯※1 | ☓ | ☓ |
| Filtering scope | ◯ Filters within the same collection | ☓ | ◯ |
| Tag hierarchy | ☓ | ☓ | ◯ |
| Preview feature | ◯ | ☓ | ☓ |
※1 Available on the Regular Plan only.
Comparing Support
Finally, let's look at support. All the apps offer Japanese-language support. "RuffRuff Product & Blog Tags" in particular has an extensive Help Center and chat support, where you can find information on setup and troubleshooting.
| App | RuffRuff Product & Blog Tags | Simple Blog Tag Filter | Quick Tag Search |
|---|---|---|---|
| Japanese support | ◯ | ◯ | ◯ |
| Help Center coverage | ◯ | ☓ | ☓ |
| Chat support | ◯ | ☓ | ☓ |
| Email support | ◯ | ◯ | ◯ |
Summary
In this article, we compared three apps that offer tag list display and tag filtering for Shopify. Each app has its own strengths: "RuffRuff Product & Blog Tags" is feature-rich and highly extensible, "Simple Blog Tag Filter" is simple and focused on blog management, and "Quick Tag Search" is an app centered on search functionality.
Ultimately, it's important to choose based on your store's size, goals, and customer needs. We recommend taking advantage of each app's free trial period to try it out before committing.
Use the information in this article to find the best tag management app for your Shopify store and improve the customer experience.

































